The New Jersey Education Association (NJEA) spends a fortune of members’ dues money on what loosely could be called “communications”–advertising, promotion, public relations, marketing, and other methods of getting its message out. And, last year, it put a lot of that effort behind the election of Cory Booker as United States senator despite Booker’s embrace of ultra-conservative educational policies, including vouchers. You’d think that, this year, it would use the same approach to correct that awful mistake–but it hasn’t.
